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To Flatten The COVID-19 Curve, Target The Subconscious

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Even now, as fears about COVID-19 have grown across the world, there are still people ignoring warnings. They’re gathering in crowds on beaches or bars (those that are still open). They’re not washing their hands nearly enough. Despite the pleas of government and health officials, some people seem to be doubling down on social gathering rather than social distancing. And because of how viruses travel, these people are endangering the rest of us.

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